Chris & John
- Oct 10, 2019
- 3 min read

EP 02: Why Millennials Should Invest in Multi-Family, with Antoine Martel

Our guest today is a renowned Millennial real estate investor, Antoine Martel. At 23 years old, Antoine is one of the youngest successful real estate entrepreneurs around. Born in Toronto and raised in San Francisco, Antoine graduated from Loyola Marymount University with a B.A. in Business Entrepreneurship. Whilst completing his degree, Antoine entered the world of real estate and for the past five years, has been investing in residential and commercial real estate in key markets around the country. The company he founded with his family, Martel Turnkey, has already done over $3.5 million in sales, with over 100 homes a year. So how did this Millennial get started and what has been the key to his success?

In this episode, Antoine shares the story of how he first got into this industry, how he got to where he is today, and the things he has learned along the way. We also delve into what it feels like to be a full-time real estate investor and how to manage the ebbs and flows of this often-unpredictable industry. We also learn more about Antoine’s BRRR strategy; buying a property, rehabbing it, renting it out, and refinancing it. Here, Antoine shares some valuable insights on how to pick a market, how to let go of attachment to deals, why multi-family is the future, and how Instagram can propel your business – only if it’s done right. If you’re a Millennial thinking of getting into real estate today, Antoine’s story is one you have to hear.

Key Points from This Episode:

Antoine’s background and why he got into real estate while studying at university.
Discover what led Antoine to start tapping into an out of state, single-family rental market.
Why you don’t have to be a trailblazer to make millions of dollars in real estate.
Understanding that not every broker is the best or understands what you’re looking for.
The value of persistence: Why your best deals are usually the ones you follow up on.
Why you cannot fall in love with a deal; when to let it go and how to move on.
The pain points of single-family deals versus the pain points of multi-family deals.
An industry of extremity: Discover what a day in real estate investing really looks like.
The ebbs and flows of being a business owner and how to cope with the “waiting” periods.
Antoine’s thoughts on the future of real estate and why multi-family is the way to go.
Is syndication the new wholesaling? Discover “the next hot thing” in real estate.
Why you’re never going to compete trying to capture market share from massive companies.
The do’s, don’ts, and best practices for house-hacking with AirBnB and vacation rentals.
Discover how Instagram, social media, and podcasting has changed Antoine’s business.
Why your Instagram page needs to have a clear theme and consistent content.
And much more!

Tweetables:

“If they say yes right away, you either overpaid or there’s a significant problem you’re going to find in the near future.” — @MartelAntoine [0:24:30]

“People like working with people who are educated.” — @MartelAntoine [0:36:20]

“Everybody falls in love with things. But you cannot fall in love with a deal. If you do, you could end up chasing something that doesn’t exist.” — @MartelAntoine [0:37:50]

“The best way to do it in super-competitive markets is to get off your ass, get in your car, drive around, and go knock on doors. That’s it.” — @MartelAntoine [0:48:35]